Moving the needle
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The Needle Blog
We're constantly working to move the needle for our clients. Collected here are case studies, articles and points of view on CRO strategies and tactics.
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Announcing: eCommerce Best in Class 2023 Report – Conversion Optimization Features
Announcing: eCommerce Best in Class 2023 Report – Conversion Optimization Features
This report is a joint project by Inflow and ConversionTeam. After a few years of silence, our eCommerce Best in Class Report is back — and better than ever. In this annual report, we review what top online retailers are doing with their conversion rate optimization. We look at user experience, checkout flows, page design, and more. […]
April 14, 2023
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7 Ways to Improve User Experience of Your Ecommerce Store
Want to improve user experience on your ecommerce website? Check out these 7 proven and tested techniques to improve UX Mathew Dixon, Karen Freeman, and Nick Toman said in their article in HBR that: “Delighting customers doesn’t build loyalty; reducing their effort — the work they must do to get their problem solved — does.” […]
September 25, 2022
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Step-by-Step Guide to Run a Painless CRO Audit
Do you know what persuades your target audience to buy from your ecommerce store? Do you know the reason why your audience behaves differently toward similar offers? A CRO (conversion rate optimization) audit gives you an overview of the entire site and helps you identify funnel leakages and areas of improvement. The examination lays the […]
September 10, 2022
Read moreCase studies
Online House Plans Site
Client Engagement: User Testing Forms Seamless User Journeys
Leading eCommerce site for Medical Supplies & Equipment
Client Engagement: Improved Navigation Grows Revenues by $4M
Articles
Case Studies
Featured
Step-by-Step Guide to Run a Painless CRO Audit
Do you know what persuades your target audience to buy from your ecommerce store? Do you know the reason why your audience behaves differently toward similar offers? A CRO (conversion rate optimization) audit gives you an overview of the entire site and helps you identify funnel leakages and areas of improvement. The examination lays the […]
September 10, 2022
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Your Guide to Ecommerce CRO
Generating traffic and converting visitors into customers is the top priority of ecommerce businesses. You can spend thousands of dollars on traffic generation, but if traffic doesn’t convert, you’ll end up with a poor ROI. Optimizing your ecommerce business for conversions and sales is the best way to capitalize on the traffic. Ecommerce CRO isn’t […]
August 17, 2022
Read moreAnnouncing: eCommerce Best in Class 2023 Report – Conversion Optimization Features
This report is a joint project by Inflow and ConversionTeam. After a few years of silence, our eCommerce Best in Class Report is back — and better than ever. In this annual report, we review what top online retailers are doing with their conversion rate optimization. We look at user experience, checkout flows, page design, and more. […]
April 14, 2023
Read more7 Ways to Improve User Experience of Your Ecommerce Store
Want to improve user experience on your ecommerce website? Check out these 7 proven and tested techniques to improve UX Mathew Dixon, Karen Freeman, and Nick Toman said in their article in HBR that: “Delighting customers doesn’t build loyalty; reducing their effort — the work they must do to get their problem solved — does.” […]
September 25, 2022
Read moreClient Engagement: User Testing Forms Seamless User Journeys
This leading house plans online business taps ConversionTeam to continually improve their customer experience & revenues.
June 13, 2023
Read moreClient Engagement: Improved Navigation Grows Revenues by $4M
An e-commerce company that specializes in medical supplies experienced $4M revenue growth thanks to improved navigation.
June 13, 2023
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How a Simple Addition to the Product Page Boosted Revenues
A leading eCommerce company in the D2C house plans market improved transactions by 25% with 1 change on their product page.
December 2, 2022
Read moreCRO Analyst
We are looking for a long-term, full-time CRO Analyst who’ll be advising eCommerce companies on strategies and tactics that will increase their revenue, profits and conversion rates. You are expected to stay ahead of industry trends to maintain Conversion Team’s position as an industry leader. You will also be mentored by the Senior CRO Analyst […]
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