A/B Testing in the Jewelry eCommerce Sector to Improve Revenue and Average Order Value

The Client

Leading eCommerce Retailer in the Jewelry Sector

The website offers a diverse catalog that ranges from intricately designed necklaces to high-quality loose gemstones. Catering to a varied consumer base with different preferences and spending capacities, the platform attracts over 100,000 daily users and is based in the United States.
Cart & Checkout Optimization, Merchandizing, PDP, Price UX, Warranty Prominence
Case Study Published
January 17, 2024

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