We're constantly working to move the needle for our clients. Collected here are case studies, articles and points of view on CRO strategies and tactics.
In this case study, discover how a leading jewelry eCommerce retailer achieved remarkable growth through strategic A/B testing. The study highlights the implementation of various site enhancements and their impact on user experience and revenue. Key outcomes include a significant 24% lift in test conversion rates and an impressive $14 million in incremental revenue. This case exemplifies the power of data-driven, ROI-focused strategies in transforming user interface and user experience for substantial business growth.January 17, 2024Read more
The Client The test ran in March of 2022. This TV shopping network is a leader in the direct-to-consumer (D2C) jewelry market. It hired ConversionTeam in 2019 to increase the conversion rate via the Iterate Program. The Business Need The client has had success with a 2-level category page approach where there is a portal […]December 1, 2022Read more
The Client This eCommerce site is one of the highest-rated sellers of car covers in North America. Over the years, they have served tens of thousands of happy and satisfied customers with their high-quality and reasonably priced items. The test ran in July of 2019. The Business Need The company wanted to hide the unnecessary […]July 1, 2019Read more
This American-owned and operated cigar eCommerce business highlighted their brand value to grow revenues by 7.1% per visitor. November 5, 2017Read more
The Client This online state university offers online educational programs for undergraduate and graduate degrees as well as professional and continuing education certificates. The Business Need While their online undergraduate and graduate offerings are popular, the client has noticed that not a lot of people are aware that they also offer professional certificates and badges. […]August 19, 2022Read more
The Business Need The company was receiving a decent level of Organic Search Traffic from its target states of California and Colorado, but the site was not converting organic traffic into leads. With a new Search Engine Optimization (SEO) program beginning, they recognized the need for the site to be optimized, not only to get […]August 18, 2012Read more
This Auto Parts eCommerce Site is a Fortune 1000 Company and the nation's largest auto parts recycler with more than 300 facilities in five countries. With the country's largest and best-organized inventory of used auto parts, it offers direct sales of their parts online through their eCommerce store. The Business Need This large company had […]August 18, 2022Read more
The Client This client, a global company that serves 40 countries, is an online store of blank and custom-printed labels, stickers, tags, and cards. The Business Need As a decades-old global company, the client wants to ensure its products are the best on the market. It takes pride in its credibility and the quality of […]August 5, 2016Read more
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